Who we are

Standard Life is a brand that has been trusted to look after people’s life savings and retirement needs for nearly 200 years. 

Today, we serve millions of customers, who come to us directly, through advisers and through their employer pension scheme, and we’re proud of the consistent high-level of customer service we provide.

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Our purpose

We’re part of Phoenix Group, the UK’s largest long-term savings and retirement business. Together we share an aligned ambition to help every customer enjoy a life full of possibilities. We have the privilege of managing our customers’ pensions and savings, and are committed to helping them save for their future and make their best decisions with their pensions and investments for years to come. Overall, people are living longer and we can support them at every step: whether they are looking to maximise their long-term savings, explore options to have an income in retirement, or better understand financial wellness, we are here to help. We know we can’t achieve this without doing our part to build a strong and sustainable future. It’s why we are integrating sustainability into everything we do; from incorporating responsible investing into our solutions, to fostering an inclusive savings culture and improving financial wellbeing for all.

Fight against fraud winner in the UK Customer Service Excellence Awards 2022
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Our Active Money Personal Pension has been awarded a Defaqto top rating of 5 stars
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Proud to be part of Phoenix Group; the UK's largest long-term savings and retirement business

More about us

Our products and services

We offer a range of Individual and Workplace Pensions, Bonds and Retirement options to meet people's needs throughout their life. We provide guidance to help customers make informed choices, and we work with financial advisers in the UK, Ireland, Germany and Austria. In the UK we also work closely with employee benefit consultants and pension scheme trustees.

The value of investments can go down as well as up and could be worth less than paid in.

Our locations